Over 3 intense months starting in March 2020, I was working as a producer for Solar Flare Studio, I took the Ford Mach-e AR project from an early stage all the way to delivery.
The app was developed for IPAD pro to showcase the technical specs as well as the ideology around this incredible electric vehicle. We used cutting edge AR tech with an app that is capable of recognising the vehicle as well as tracking it extremely precisely and overlying props and sets in front and behind it. The app has been used since in showrooms, car shows, car dealerships and other places.
My role was to interface between the client and our team of artists and AR developers, sourcing freelancers, managing the budget and finding creative solutions to create the best app possible. Everybody was very happy with the result which went beyond everyone's expectations.
